According to the study reported in BMC Research journal (1), more than 68% deaths in children under 5 years of age can be prevented with optimal management of infectious illnesses (such as pneumonia, malaria, viral fever, upper respiratory tract infections and measles. Most of these infections present with high grade fever that may increase the …
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Using Your Smartphone to Troubleshoot Common Problems
The world of medicine has always benefited from advancements in technology. The introduction of smartphones has eased the whole process of clinical practice and education. Smartphones are just like portable computers which have changed the way healthcare is dispensed (1). They can help iron out small kinks in everyday practice with just a few taps of …
The effects of EMR on the Doctor-Patient Relationship
The benefits of Electronic Medical Record (EMR) appear to be obvious to doctors and patients alike. Research on the impact of electronic medical records on patient doctor communication during consultation concluded that the use of EMR exerts both positive and negative impacts on physician-patient relationships. The prospect of enhanced medical records legibility, easy accessibility and …
5 Great Medical Knowledge Apps for iPhone
Have you ever wished to have your medical books by your side for a quick glance of something you seem to have forgotten? Have you experienced some patient ask you a question about a medical condition which you are not well aware of? Have you been embarrassed because you were not updated with the latest …
The New Technology Frontier in Healthcare: mHealth
TECHNOLOGY INTEGRATED MEDICAL CARE Revolutionary changes have been taking place in all sectors like banking and media and the healthcare industry is not far behind, even though healthcare is quite different from other sectors in terms of compliance and faces more sets of challenges. Despite increasing amounts of money being pumped into healthcare, our country …
How to Make a Video for Your Practice and Promote it Online
A unique and innovative way for medical practitioners to display and market their services is by the means of online videos which is the latest trend in online advertising. According to statistics, about four billion YouTube videos are viewed on a daily basis. In fact, right from your cell phone to your favourite website, online …
How to Measure the Effectiveness of your Marketing Campaigns
THE NEED FOR DETERMINING THE SUCCESS OF YOUR MARKETING CAMPAIGNS: Over the past couple of years, the face of healthcare has changed rapidly and marketing is becoming an integral part of practice. There are various ways for medical marketers to put across their campaigns, social networks and digital media. Engaging content has been marketed across social …
Creating a Website for your Medical Practice
Web presence has several advantages and is a an important tool to promote your practice. Think of how many times have you heard of a physician and the first thing you have done is Googled his name and searched for his credentials or reviews. 75% patients check the physician’s details online and look out for a website. …
Running a Medical Practice – Tips from Asia’s #1 Doctor Search Engine
One of the chief reasons for Practo’s existence is to make doctors’ lives easier by empowering them with the right tools and information. We’ve spoken extensively about the best practices in running a medical practice on the Practo Blog. We wanted to add to that by taking real-world examples, and analysing how you can apply that information to …
Making the Most of Technology in the Operation Theatre
The most vital element for an efficient and smooth functioning of an operation theatre is systematic management along with trained staff and world class equipment. Proper utilisation of technology in an operation theatre not only requires good resources and also trained personnel. This needs assessment and careful planning, along with accurate scheduling to give the best patient care experience. With recent …